Mark your calendars for a great Texas Leadership Institute seminar about how to harness the power of public relations for the tourism industry. "Tourism Public Relations & Communications" will be held on November 19th at the LCRA Riverside Conference Center in Bastrop.Topics include:
· What the media considers to be newsworthy
· How to secure media coverage
· How to develop relationships with the media
· How to conduct an effective interview (you get to practice!)
· What to include in your press kit
· How to organize and host a media tour
Our three great speakers include Gaye McElwain, Director of Marketing and Development for the Texas Commission on the Arts; Meredith Michelson, Senior Account Executive with Vollmer Public Relations; and Russ Rhea, Vice-President of TateAustinHahn Public Relations.
The seminar is only $99 and includes a tasty lunch and dessert. To register for course # 1368 online, please click here and follow the prompts.
Hope to see you there!
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